visual merchandising

Visual Merchandising As A Career

A Visual Merchandiser is responsible for putting together the visual presentation and arrangements for items that are on sale. Visual merchandising is an art form in the retail industry to create eye-catching product displays that attract customers and encourage them to buy. Visual merchandiser uses different colours, lights, articles to display products that are visually appealing and desirable.

Roles And Responsibilities 
  • Creating something that is alluring while being a good representation of the product
  • Use design skills to help in promoting the products, image and services and other organisations.
  • Come up with innovating ideas to place the product in the market and grab the attention of the customers.
  • Use their creativity to enhance the aesthetic appeal of window displays, walkways, counters and in-store displays.
  • Produce window displays, signs, interior displays, floor plans and special promotions displays.
Key Skills
  • Visualization Skills
  • Oral Communication
  • Analytical Skills
  • Leadership Skills
Career Opportunities 
  • Brand Manager
  • Corporate Communication at Fashion Houses
  • Fashion Journalist
  • Graphic Designer
  • Image Consultant
  • Visual Communications Expert
  • Space marketing manager
  • Visual Merchandiser
How To Pursue A Career In Visual Merchandiser 
Stream Graduation After Graduation 
Class XII any stream BBA – Retail management Certificate in Visual Merchandising 
Class XII any stream Bachelor in Fashion Communication Certificate in Visual Merchandising 
Class XII any stream Vocational Diploma in Visual Merchandising 
Top Institutes 

NIFT, Navi Mumbai

NIFT,New Delhi

NID, Ahmedabad 

National Institute of Design, Bangalore 

Footwear Design and Development Institute, Noida 

Did you find this information useful? If so, keep reading my blog posts through April for the #BlogchatterA2Z challenge.

Also, visit for career guidance.

Do read my other posts for the BlogchatterA2Z.

Audiology As A Career

Business Data Analytics As A Career

Culinary Arts As A Career

Digital Marketing As A Career

Ethical Hacking As A Career

Graphical Designing As A Career

Hydrology As A Career

Retail Management As A Career

Sports Management As A Career

Therapy Science As A Career

Urban Planning As A Career

Leave a Reply

%d bloggers like this: